Sweet Tooth for SmallCakes

The idea for opening a cupcake shop came while on vacation, when Cherella and Thomas Lee first visited a SmallCakes location in Alabama. The national chain was founded in Kansas in 2009, and has grown to over 200 locations over that decade.

Fast forward six years to 2019, when the Lee’s dream was realized in downtown Spartanburg. SmallCakes Spartanburg officially opened their doors in October 2019, in the Royce Camp Building. (198 W Main St)

In preparation for co-owning the business franchise, Cherella completed City of Spartanburg’s Amplify African-American Business Accelerator program in July 2019, created to strategically aid minority businesses in success. Cohorts in the rigorous ten-week program learn budgeting skills, marketing, website creation, public speaking, and more.


The sweetery’s menu is extensive.

On the SmallCakes roster, find 13 signature cupcake varieties and rotating daily features– 250+ cupcake flavors and 75+ ice cream and milkshake flavors. Popular cupcake flavors include Peanut Butter Cup, Hot Fudge Sundae, Carrot Cake, Caramel Cookie Crunch, Strawberry Lemonade, and more. (Pictured below: Pineapple Cake, a featured daily special)


SmallCakes also offers custom cake orders, cupcakes by the dozen, mini cupcakes (seen below,) cake decorating classes, and more!

The cupcake shop is open seven days a week at 198 W Main St.

Monday – Saturday: 10am-9pm

Sunday: 1-6pm

Read more on SmallCakes’ opening here at GoUpstate.com.